Flyer Sizes
The standard flyer size in the US is 8.5 × 11 inches (US Letter), and internationally it is 210 × 297 mm (A4). Half-page flyers at 5.5 × 8.5 inches or A5 are widely used for handouts and quick promotions.
What is the Standard Flyer Size?
The most common flyer size in the US is 8.5 × 11 inches (Letter), followed by half-letter at 5.5 × 8.5 inches. Internationally, A4 (210 × 297 mm) and A5 (148 × 210 mm) are the standard flyer formats.
| Name | Inches (W × H) | Millimeters (W × H) | Notes |
|---|---|---|---|
| US Letter (full page) | 8.5 × 11 | 216 × 279 | Most common US flyer |
| Half Letter | 5.5 × 8.5 | 140 × 216 | Quick promotions, handouts |
| Quarter Letter | 4.25 × 5.5 | 108 × 140 | Small handout, inserts |
| A4 | 8.27 × 11.69 | 210 × 297 | Standard international flyer |
| A5 | 5.83 × 8.27 | 148 × 210 | Popular handout flyer |
| A6 | 4.13 × 5.83 | 105 × 148 | Small flyer / leaflet |
| Custom (postcard) | 4 × 6 | 102 × 152 | Postcard-style mailers |
| Custom (medium) | 5 × 7 | 127 × 178 | Compact promotional flyer |
Choose your flyer size based on how it will be distributed — full-page for posting on bulletin boards, half-page for handing out at events, and quarter-page for inserts and countertop displays.
Flyer Size in Pixels
US Letter (8.5 × 11 in)
| DPI | Width (px) | Height (px) | Use |
|---|---|---|---|
| 72 | 612 | 792 | Screen preview |
| 150 | 1275 | 1650 | Draft printing |
| 300 | 2550 | 3300 | Standard commercial print |
| 600 | 5100 | 6600 | High-quality print |
A4 (210 × 297 mm)
| DPI | Width (px) | Height (px) | Use |
|---|---|---|---|
| 72 | 595 | 842 | Screen preview |
| 150 | 1240 | 1754 | Draft printing |
| 300 | 2480 | 3508 | Standard commercial print |
| 600 | 4960 | 7016 | High-quality print |
Use our free Inches to Pixels converter or Millimeters to Pixels converter to calculate pixel dimensions at any DPI.
Flyer with Bleed
Standard bleed is 0.125 inches per side for US sizes and 3 mm per side for ISO sizes.
| Size | Trim | With Bleed | Pixels at 300 DPI |
|---|---|---|---|
| US Letter | 8.5 × 11 in | 8.75 × 11.25 in | 2625 × 3375 |
| Half Letter | 5.5 × 8.5 in | 5.75 × 8.75 in | 1725 × 2625 |
| A4 | 210 × 297 mm | 216 × 303 mm | 2551 × 3579 |
| A5 | 148 × 210 mm | 154 × 216 mm | 1819 × 2551 |
Common Uses
- Event promotion and concert announcements
- Retail sales and seasonal promotions
- Restaurant menus and daily specials
- Community announcements and local services
- Political campaigns and voter information
- Real estate open house notices
Design Tips
- Full-page flyers work best for detailed information — event schedules, menus, or product lists. Half-page flyers are better for quick, single-message promotions.
- Use bold headlines readable from arm's length. For posted flyers, the headline should be legible from at least 4–5 feet away.
- If mailing flyers, design one side as a self-mailer with address panel and postage area per postal regulations.
- Half-letter flyers can be printed two-up on a single Letter sheet, reducing per-unit printing costs.
- For bleed setup and DPI guidelines, see our detailed guides.
How to Design a Flyer
Flyers can be designed in almost any design tool — Adobe InDesign and Illustrator are professional staples, while Canva and Microsoft Word work for simpler layouts. Set your document to the target size (usually Letter or A4 for full-page flyers), add bleed if the design extends to the edge, and export as a high-resolution PDF.
If you want a collaborative, browser-based workflow, Figma with the Print for Figma plugin is an excellent option. It includes built-in presets for Letter and A4 — the two most common flyer sizes — and handles bleed setup, image resolution checking, and CMYK export so your flyers come out print-ready. Learn more about designing flyers in Figma →
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