Sticker Sizes
Stickers come in a wide range of shapes and sizes. The most popular are 2-inch and 3-inch circles for branding and 3 × 10 inch rectangles for bumper stickers. Die-cut stickers can be any custom shape, but the dimensions below cover the standard sizes offered by most print vendors.
What are Standard Sticker Sizes?
Common sticker sizes include 2-inch and 3-inch circles, 2 × 3 inch rectangles, and 3 × 3 inch squares. Bumper stickers are typically 3 × 10 inches. Custom die-cut stickers can be any shape and size.
Circle Stickers
| Diameter (in) | Diameter (mm) | Common Use |
|---|---|---|
| 1 | 25.4 | Seal stickers, small labels |
| 1.5 | 38.1 | Product labels, packaging seals |
| 2 | 50.8 | Brand stickers, envelope seals |
| 2.5 | 63.5 | Promotional giveaways |
| 3 | 76.2 | Laptop stickers, water bottle stickers |
| 4 | 101.6 | Large promotional stickers |
Rectangle Stickers
| Inches (W × H) | Millimeters (W × H) | Common Use |
|---|---|---|
| 2 × 3 | 51 × 76 | Small labels, name tags |
| 3 × 4 | 76 × 102 | Product labels, shipping labels |
| 4 × 6 | 102 × 152 | Large labels, signage stickers |
Square Stickers
| Size (in) | Size (mm) | Common Use |
|---|---|---|
| 2 × 2 | 51 × 51 | Laptop stickers, small branding |
| 3 × 3 | 76 × 76 | Standard promotional sticker |
| 4 × 4 | 102 × 102 | Large branding sticker |
Oval and Specialty Stickers
| Type | Inches (W × H) | Millimeters (W × H) |
|---|---|---|
| Oval | 2 × 3 | 51 × 76 |
| Oval (large) | 3 × 4 | 76 × 102 |
| Bumper sticker | 3 × 10 | 76 × 254 |
| Bumper sticker (wide) | 3.75 × 7.5 | 95 × 191 |
| Laptop sticker | 2 × 2 to 4 × 4 | 51 × 51 to 102 × 102 |
Label sheets printed on US Letter (8.5 × 11 in) stock can contain multiple die-cut labels per sheet in any of the sizes above.
Sticker Size in Pixels
Pixel dimensions for a 3-inch circle sticker:
| DPI | Diameter (px) | Use |
|---|---|---|
| 72 | 216 | Screen preview |
| 150 | 450 | Draft / proofing |
| 300 | 900 | Standard commercial print |
| 600 | 1800 | High-quality print |
Common Sizes at 300 DPI
| Sticker | Pixels (W × H) |
|---|---|
| 2 in circle | 600 × 600 |
| 3 in circle | 900 × 900 |
| 4 in circle | 1200 × 1200 |
| 2 × 3 in rectangle | 600 × 900 |
| 3 × 10 in bumper | 900 × 3000 |
Use our free Inches to Pixels converter or Millimeters to Pixels converter to calculate pixel dimensions at any DPI.
Sticker with Bleed
Die-cut stickers typically use 0.0625 inches (1/16 in) of bleed — smaller than the standard 0.125 in used for paper products, because the cut path follows the sticker shape precisely.
| Sticker | Trim Size | With Bleed | Pixels at 300 DPI |
|---|---|---|---|
| 2 in circle | 2 in diameter | 2.125 in diameter | 638 × 638 |
| 3 in circle | 3 in diameter | 3.125 in diameter | 938 × 938 |
| 3 × 4 rectangle | 3 × 4 in | 3.125 × 4.125 in | 938 × 1238 |
| 3 × 10 bumper | 3 × 10 in | 3.125 × 10.125 in | 938 × 3038 |
Common Uses
- Brand and logo stickers for promotional giveaways
- Product labels and packaging seals
- Laptop and water bottle stickers
- Bumper stickers for vehicles
- Envelope seals for invitations and mailings
- Retail shelf labels and price tags
Design Tips
- Design your artwork at the sticker shape (circle, rounded rectangle, or custom die-cut path). Extend all background elements past the cut line into the bleed area.
- For die-cut stickers, provide a cut path as a separate vector layer (usually a clean, closed path with rounded corners for durability).
- Use CMYK color mode for commercial offset or digital printing. RGB is acceptable for consumer inkjet sticker printers.
- At small sizes, simplify your design — fine details and small text can be lost. Minimum recommended text size is 6 pt for stickers under 3 inches.
- For resolution guidelines and bleed setup, see our detailed guides.
How to Design Stickers
Stickers are usually designed in Adobe Illustrator (for vector die-cut paths) or Photoshop (for photographic designs). Create your artwork at the final sticker size, extend the design past the cut line for bleed, and provide a separate vector cut path if using custom die-cut shapes. Export at 300 DPI minimum for crisp edges.
For a browser-based alternative, Figma with the Print for Figma plugin lets you design stickers at any custom size. Design your artwork, set up bleed past the trim edge, and export a print-ready CMYK PDF. For die-cut stickers, you'll still need to provide the cut path separately to your printer. Learn more about designing stickers in Figma →
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